How to Pitch a Consumer Online or Print Publication

In today’s competitive commercial marketplace, it’s important to catch an editor’s eye. It all starts with a pitch.

Whether you want to write a personal essay, combination reported/essay or a medical or business article, a pitch letter with a great spin on a topic, a timely element, a celebrity connection, or an unusual personal experience will get you the attention of an assigning editor. Former magazine editor-in-chief, journalist and writing coach, Estelle Erasmus will show you the specific steps it takes to get noticed, published and paid well. Come with ideas and learn how to make them shine.