As the leader of a small press with a traditional business model, we must sell books in order to survive. Independent authors are faced with the same dilemma. It is probably the number one question I hear from authors, and the answers vary situation to situation.
Based on actual performance over the last 24 months, we pick Sunbury Press’ top 10 methods and focus on what actions can be taken now — many requiring very little financial investment.
Topics covered include author platform, metadata, search engine optimization, collaborations, distribution, product quality, backlist activities, social media, traditional media, and rights management.